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How Lego Caught The Clue Train

Posted: Wed Jun 25, 2008 2:24 am
by Peppermint Pig
I found this on digg. Anybody else seen it yet?

It's a great piece about Lego's consumer relationship model, particularly adult fan issues.

Direct Link:
http://blip.tv/file/697965?filename=Tsh ... ain605.flv

Digg Link:
http://digg.com/business_finance/How_LE ... _Cluetrain

Posted: Wed Jun 25, 2008 2:44 am
by JoshWedin
Yes, that is an interesting presentation. It was on The Brothers Brick back in April.

Josh

Re: How Lego Caught The Clue Train

Posted: Wed Jun 25, 2008 4:15 am
by footsteps
And here I thought maybe TLC was picking up my Clue idea. Is there a text version of what he said? The computer that I'm on for the next month has no speakers.

Alan

Posted: Wed Jun 25, 2008 4:21 am
by Lamanda2
"And here I thought maybe TLC was picking up my Clue idea."

Funny, my mind went in that direction as well. LEGO Clue would be awesome. I'm always open to LEGO being used in board games ( [Hint] My next MOC is actually going to be a gameboard of sorts.. Still need to work out making the game workable, though [/Hint] ).

I would also be interested in a text version if available, as this connection does not allow me to load this.

~Amanda

Posted: Wed Jun 25, 2008 4:39 am
by castlebuilder100
Wow that was interesting. I normally get bored of really long videos and only sit through half. Thanks for posting it.

Posted: Wed Jun 25, 2008 11:16 pm
by Peppermint Pig
It's a bit too long to transcribe, Lamanda2.

Would a copy of the file in mp3 work for you? Maybe I can do that tonight.