In the sense that Corner Cafe was modular with Green Grocer, this theme would be a modular system for creating a single building.
Building in minifigure scale means more value, compared to the cost and size of bellville sets/parts. Also, being smaller means being affordable. Modularity incentivizes future purchases.
Sets could vary in size, but the smallest could start around 10 USD, and follow a closely ratcheted scale of 5 dollar increments going no higher than 50.
Each set would compromise enough parts to build a room, with enough parts to build at least 3/4 of a roof. Brick built furniture encouraged.
Alternative models and composite model instructions are a must. Hinge bricks and snappers would work fine for attaching multiple sets together.
A 50 USD set could contain 1/2 a house with a hinge in the middle, and smaller sets could easily attach to one side or the other of that big set.
This is also an opportunity for Lego to produce baseplates in new colors (could pretend it were carpet, but can also be tiled):
16x16 Dark Pink Baseplate
16x16 Dark Orange
16x16 Orange Baseplate
16x16 Red Baseplate
16x32 Dark Tan Baseplate
16x32 Dark Green Baseplate
16x32 Sand Blue Baseplate
Successive seasons of product could focus on different architectural styles.
Set Breakdown:
10USD Small Bedroom
15USD Library/Den
20USD Kitchen
25USD Entertainment Room. Pool table?
40USD Garage + Laundry. Bicycles (green ones!) and a nice brick car.
50USD Half a House. Staircase, bedroom, bathroom, dining room, living room.
Feedback welcome.
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